Inside São Paulo
An evidence-first knowledge platform

Inside São Paulo.

Understanding Latin America's largest startup ecosystem.

Explore the ecosystem
The essentials
US$55B
Ecosystem value (H2 2023–2025)
Startup Genome · 2026
Global Startup Ecosystem Report 2026 — São Paulo
#37
Global startup ecosystem — #1 in Latin America
Startup Genome · 2026
Global Startup Ecosystem Report 2026
~2,300
Active startups (100 km radius)
Sebrae × Startup Genome · 2026
Startup Genome São Paulo Report
The Story

How São Paulo became Brazil's innovation engine.

Research Library

Reports from Startup Genome, Distrito, LAVCA, Sebrae, and others.

Evidence Center

Every claim, traced to its original publication.